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Salesforce Named Leader in B2B Commerce by Forrester

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Salesforce Recognized as Leader in B2B Commerce Solutions

Salesforce has been named a Leader in the Forrester Wave: Commerce Solutions for B2B, Q2 2024 report. This recognition highlights Salesforce’s dedication to providing exceptional commerce solutions that drive business success in the B2B sector.

Key Achievements and Recognitions

Salesforce’s Commerce Cloud earned the highest score in the Strategy category of the report, achieving a perfect five across 14 criteria, including AI, Vision, Innovation, Roadmap, Partner Ecosystem, Customer Account & Contract Entitlements, and Reporting & Analytics. Additionally, Salesforce received the highest possible score in the Market Presence category, confirming its status as a market leader.

The B2B sales landscape is rapidly changing. According to Salesforce research, over half (53%) of B2B sales revenue across various industries will come from e-commerce by 2026. As buyer expectations evolve, providing a connected and seamless experience at every touchpoint becomes essential for driving growth and maintaining customer loyalty.

The Power of Salesforce Commerce Cloud

Salesforce Commerce Cloud is designed to help B2B companies succeed in the online marketplace. Here’s how it empowers businesses:

  1. Increasing Margins and Growing Revenue
    Commerce Cloud helps B2B companies enhance their profit margins and boost revenue by optimizing their online sales processes. Leveraging advanced analytics and AI-driven insights, businesses can make informed decisions that drive profitability.
  2. Driving Productivity
    With powerful automation and AI capabilities, Commerce Cloud enables businesses to automate routine tasks, allowing their teams to focus on strategic initiatives. This increase in productivity translates to more efficient operations and better resource allocation.
  3. Delivering a Personalized Customer Experience
    Salesforce uniquely connects commerce across sales, service, and marketing, ensuring an end-to-end personalized customer experience powered by AI and automation. Customers enjoy seamless interactions, whether engaging with sales representatives, accessing customer service, or receiving targeted marketing communications.

The Future of B2B Commerce with Salesforce

As the B2B commerce landscape continues to evolve, Salesforce is committed to leading the way. The company’s focus on innovation and customer-centric solutions positions it to help businesses navigate the complexities of modern commerce. By leveraging Salesforce Commerce Cloud, companies can not only meet but exceed the evolving expectations of B2B buyers.

For more detailed information, visit the official site news: Forrester Wave B2B Commerce.

Conclusion

Salesforce’s recognition as a Leader in the Forrester Wave: Commerce Solutions for B2B, Q2 2024 report underscores its excellence in delivering comprehensive, innovative, and strategic commerce solutions. With the power of AI, a robust partner ecosystem, and a vision for the future, Salesforce Commerce Cloud is set to drive significant growth and success for B2B companies worldwide.

For businesses aiming to thrive in the digital era, partnering with Salesforce offers a pathway to achieving sustainable growth, enhanced customer experiences, and a strong competitive edge in the marketplace.


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